Upcoming Redesign

Hello everyone! You may have noticed that the site is going through some changes. Certain pieces are missing (social media links, header image, etc) as we begin our redesign. In the meantime, please visit our Facebook Page for updates and event information.  Thanks again for your patience!

Posted in Arts + Media | 2 Comments

Collective Good presents NeighborGood

Graphic designer and illustrator Timothy Goodman created a pattern for the San Francisco–based clothing shop Nooworks, inspired by his favorite thing in the Bay Area. In turn, he partnered with Collective Good, and reached out to The Imagine Bus Project—a non-profit organization that brings art programs to children in underserved communities. Together, they asked a group of 50 kids to draw their favorite thing about SF.

Join us on Saturday April 7th from 5-9pm at Nooworks to see the clothing collaboration, purchase some unique artwork from kids in the Bay Area, have a glass of wine, and learn how The Imagine Bus Project is changing lives by creating sustainable art programs.

All proceeds from the sale of the kid’s artwork supports The Imagine Bus Project.

395 Valencia St (@15th)
San Francisco, CA
Saturday April 7, 2012
6–9 PM

Posted in Events | Tagged , , , , | 6 Comments

San Francisco Tweet Drive

The following post is by guest blogger Zach Cole who is helping to organize the 2011 San Francisco Tweet Drive.

There’s been a great deal of talk around the meaning of social good in recent years – and it seems that there is no one exact definition. The basic idea of social good is leveraging new technology, especially social media, to help some type of social cause.

The best part about using social media to amplify social good efforts is that social media is the great connector. It allows people locally and globally to come together around a common interest or cause. And this is the idea behind Tweet Drive.

Tweet Drive is an initiative founded by Harrison Kratz that encourages people in cities all over the world to donate toys to under-privileged and low-income children for the holiday season. That’s right – your ticket into a Tweet Drive event is a toy to be donated in the name of social good.

Harrison started Tweet Drive in 2010 as a way to expand on his previous philanthropic endeavors, and figured that social media could help his cause. Tweet Drive has created a Social Environment around the idea of helping children through the spirit of the holidays. And let’s face it – giving is the greatest thing one person can do during the holidays.

The second annual Tweet Drive is set to take place in more than 45 cities worldwide – including San Francisco. Below is info about the event along with a link to RSVP.

December 8, 2011
77 Stillman St. (Klout HQ)
San Francisco, CA
RSVP here

Thanks to Tweet Drive’s official sponsors: Collective GoodKloutSCVNGRPopchipsSocial Media Club and The UN Refugee Agency.

Follow @TweetDriveHQ for official Tweet Drive information and follow @SFTweetDrive for information about the SF Tweet Drive.

Posted in Events | Tagged , , , , , , | 14 Comments

BYOSA: A Swabbing Event in SF for Amit Gupta

By now a lot of you have heard the story of our friend Amit so I won’t retell it. If you haven’t, please read some of our previous posts, or visit this site. The need to find a matching bone marrow donor is as urgent as ever so there has been a huge push from Amit’s friends, family and a lot of people on the Interwebs to host swabbing events wherever and whenever possible. If you’re in the SF Bay Area and you haven’t been swabbed yet, please come out this Tuesday to Project One in San Francisco, meet the people from Be The Match, have a drink, and get swabbed. Amit’s amazing team from Photojojo will also have a photo booth setup to capture all of the awesome people showing their support. Amit is Indian which makes the chances of finding a perfect match a lot harder, so the more people that get swabbed (especially South Asian), the better. Details below.

Project One
251 Rhode Island St
San Francisco, CA
7:00 – 10:30pm


Posted in Events | Tagged , , , , | 47 Comments

Can Social Media Save Amit Gupta

I’m reposting this article from Porter Gale who originally wrote it last week for Adage. It’s made it’s way around the Interwebs and I thought it was important to repost here on Collective Good. Don’t fret folks, Porter gave me her blessing to repost.

Earlier this week, I first learned about Amit Gupta and his story from a twitter post. A friend of Emily Olson, co-founder of foodzie.com, sent me a tweet asking for help getting a Virgin America ticket donated for his friend who needs to travel for a bone marrow transplant. Getting the place ticket was easy. One email to David Cush, the CEO of Virgin America and he graciously agreed to help out. Finding the perfect bone marrow match for Amit Gupta is the real challenge. Amit, a member of the San Francisco tech community, has leukemia. He is also South Asian, a population that is dramatically underrepresented in existing bone marrow registries. At present, many of the registries don’t have the resources to target populations that are difficult to reach.

What I’ve seen unfold over the past several days is a passionate community, using a variety of digital communications to help Amit find the bone marrow match that he desperately and immediately needs. The community is rallying and hopes you’ll join the registry, tweet and forward this article to your friends to help Amit, and others, find a match. Marketing guru and author Seth Godin posted a story on his blog; Michael Galpert joined in, both urging others take a cotton swab test by simply registering here: bit.ly/swabacheek. The test is painless, and in fact the technology developed for bone marrow transfers has dramatically improved in the last decade, making bone marrow transfers much easier — if one is lucky enough to find a match (more information can be found at www.marrow.org). There is also a hashtag dialog on Twitter under the tag #iswabbedforamit.

In the meantime, the dialog about Amit bubbled up on another network – fueled by another email chain. A bunch of thought leaders, technology folks, digital influencers and venture capitalists are headed to Puerta Vallarta for an invite-only conference. Turns out the group of heavy hitters aren’t just drinking margaritas. Digital guru Gary Vaynerchuk, who has over 900,000 Twitter followers, is hosting a social media session Friday with Andy Smith, the author of The Dragonfly Effect on ‘socialchangeinabox.’ The goal? To find a perfect match for Amit.

Meanwhile, a team at Stanford University is running a bone marrow event with cheek swabbing for Amit today and next week (@100KCheeks) and helping universities across the country run similar simple events through DoSomething.org. Cheek swab parties and events are bubbling up from Berkeley to Ohio. The group at Stanford is being lead by Professor Jennifer Aaker who is also co-author of the Dragonfly Effect, a book that looks at the positive impact of social media and who we can harness it for good. Jennifer and the Stanford student team are dedicated to getting 100,000 people signed up for the national bone marrow donor registry. Specifically, they are seeking to address the severe shortage of South Asian donors in the registry. And, in that process, hopefully save the life of at least one person.

So today is the day you can do some good with your social media tools. Help Amit and others find a match with a tweet, a blog post, an email forward. Go ahead, give G+, Facebook or your Tumblr a workout. And then get a cheek swab. Let’s use our digital tools and do some good.

Posted in Events | Tagged , , | 3 Comments